MNTN, Inc

MNTN is dedicated to transforming Connected TV (CTV) into a next-generation performance marketing channel. Its innovative Performance TV (PTV) software platform enables marketers to integrate the powerful storytelling format of TV advertising with the targeting, measurement, and attribution capabilities of paid search and social advertising.

The company's self-serve software platform allows marketers to precisely target audiences using MNTN Matched technology and directly attribute each view to a purchase or other action. Marketers can establish performance goals, such as return on ad spend (ROAS), while MNTN’s algorithms continuously optimize campaigns to achieve those objectives.