Thrive Market is a membership-based e-commerce platform that provides natural and organic products at wholesale prices. Thrive's mission is to make the world's highest quality natural and organic products affordable for every American family.

Thrive Market was founded in 2013 by Nick Green, Sasha Siddhartha, Gunnar Lovelace, and Kate Mulling. The company is headquartered in Los Angeles, California. Notable investors include Invus, Summit Partners, and Greycroft.